APPEALING TO OUR TARGET AUDIENCE

Our chosen genre is a hybrid combination of coming of age and drama.

Our storyline follows a young teenage girl struggling with day to day encounters.

She finds herself pushed to her limit when she has to make the decision to run away

or face her problems. Based on the storyline and genre, our target audience

will predominantly be young teenagers/ adults between the ages of 15 to 20,

and in particular female. We believe as a group our characters and settings

we have chosen to use will appeal to our target audience.

Our main female protagonist ‘Clio’ played by Orla Jordan is aged 18.

Clio is a teenage girl on the verge of becoming an adult, her character already deals

with problems such as caring for her younger brother, recovering from

the death of her father and her recent breakup with her boyfriend.

These circumstances are something most of our target audience may face as they

experience adulthood. This collaboration of circumstances allows for our target audience

to potentially experience a personal connection with Clio.

They may have already gone through some of the problems Clio is dealing with.

Our target audience may also appeal to Clio (Orla Jordan) as she is of a similar age as them.

Our main male protagonist ‘James’ played by Toby Payne is aged 20.

James is a awkward and geeky character who babysits Clio’s younger brother.

His role in the film is to support Clio after her break up and partner her during the revenge.

During this one night spent together James begins to gain feelings for Clio.

James character will appeal to our potential male audience who also struggle to confront girls.

Our chosen settings are relatable in many ways.

For example Stoneleigh Station is a train station which is a method of transport

chosen by many young teenagers/ adults. We also used one our houses as a setting.

Houses are relatable environments as the majority of people live in houses.