FINAL THEATRICAL FILM POSTER AND EVALUATION

This is our final theatrical film poster. There are a number of distorted features such as
the typography used in the title of the film, or the proximity of the main
characters within the focal image. We chose to have these distorted features as it link
with the narrative of our film that Clio’s life is imperfect and unbalanced. The text used for
the title of the film also resembles test used within text messages, linking to
stereotypes of adolescents always being on there phones. It is placed centrally and covers the
middle section of the main focal image. We ultimately chose to place the title within the
middle to inform audiences straight away the name of our film.

Below the title we have placed a one or two worded character descriptions for both
James and Clio. Jame’s character description reads ‘Saviour.’ and Clio’s character
description reads ‘Lost Cause.’. We chose to use these words as it reveals a little more
about the two main protagonists and potentially encourages audiences to read more into
our film. It creates enigma codes and questions that an audience would want to
know the answers to.

The main focal image is a medium shot of our two main protagonist
characters ‘Clio’ and ‘James’. Clio’s body posture within the image is slightly
bent over in comparison to James body posture which is straight.
This comparison represents how Clio is less stable than James and relies on
others to help her. We chose props and costumes which would help to give
our characters an identity and a role within the film. For example Clio is
wearing a baggy cropped jumper and ripped jeans, this may signify how her
character is used to being let down and poorly treated. In comparison to James
who is wearing black trousers and a coat. This could symbolise that James character
is more closed and stable. Clio is shown holding a cigarette which supports
both the instability of her character and conventions of a coming of age film.  

We chose to have a black and white colour scheme as it was simplistic but powerful.
It would stand out amongst other film posters and follows the pattern of being unique/
different as often film posters have a colour scheme involving 4 or more colours.

We have placed the billing block at the bottom of the film poster, which describes
information about the film eg. Directors. We chose to place this information here as it is
commonly placed at the bottom of film posters and we liked the idea of following tradition
and the final look being professional.

Along the top of the film poster runs 3 different pieces of information. Firstly, the two
actors names who are seen on the film poster. Secondly, information about when the film
can be viewed. Finally, information about the directors. We thought it was important
to include information which would entice audience members. We also added two
ratings/ reviews around the main focal image. This information is similar to the
information that runs along the top.   

In conclusion, we are extremely happy with our final theatrical film poster. We think
it looks very professional, unique and follows codes and conventions of many film posters.